Monthly Archives: March 2016

Cross-selling: the art of getting more sales from existing customers

marketing cross-selling
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It’s often said that it’s more cost-effective to keep new customers than attract new ones. Research indicates that not only does the cost of acquiring a new customer costs five to ten times more, but repeat customers spend, on average, 67% more. So how do you both keep your customers and get them to buy more? This […]