Tag Archives: Hannah Sookias

Marketing trends and predictions for 2019

Hannah Sookias 2019 marketing trends predictions
Comments: 0

Technology has developed rapidly in the past decade, changing forever the way businesses and brands market products and services. What will the future hold? Here are my personal predictions for the top five marketing trends to watch out for in 2019. Interactive marketing experiences. Traditionally, marketing and advertising was a ‘top-down’ activity: marketing managers created […]

Why you need a marketing detective

Marketing Detective
Comments: 0

I’ve always loved reading Sherlock Holmes books and more recently, watching the modern version on TV. When I was at school I also wanted to be a police detective… until I realised that would mean dealing with actual criminals! However, I’ve recently been described by a Burton-based client as a ‘marketing detective’ and have to […]

We love marketing checklists!

At Sookias Media,, we love marketing checklists! Ask us why
Comments: 0

Exhibiting at an event this week reminded me how much I love the marketing checklists we’ve developed at Sookias Media. That’s because checklists help marketeeers do their jobs. Whether on a spreadsheet, as notes in your phone, printed forms or on apps such as Trello, they help us plan with precision so events and campaigns […]

Where’s your marketing taking you?

marketing-plan-taking-you
Comments: 0

Marketing is a journey that helps you both find new customers and develop the relationships and business you have with existing clients. Just as you would when planning a road trip, it runs more smoothly when you have an end in mind. In my experience, the more specific you can be in these objectives, the […]

Why your marketing needs an owl

Why you need an OWL as part of your marketing plan
Comments: 0

Whatever you need your marketing to achieve, it probably falls into one of the following three areas: increase leads develop new markets grow sales. The companies I work with are generally well-established and have a pattern of marketing that has been working well for them. However, they come for advice and insights as their sales […]