“How much is that going to cost?” is often a question senior management and business owners ask when discussing marketing ideas and plans. Yes, marketing has expenses which are most commonly time and money. However, I will always ask, “How much income would you like from this to make it worthwhile?”. That’s because the most successful […]
Is marketing an expense or an investment?
7th December 2017
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Marketing: cost or investment?
22nd November 2012
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All companies want to market their business as cost-effectively as possible. But by whilst costs need to be kept at a minimum, purely viewing marketing as a cost may mean you are missing out on a return on investment (ROI). Let me explain this another way. First, think of your ideal customer. How much would […]
@HannahSookias
5th December, 2019RT @GregBroadhurst: Just ONE week to go until the country hits the polls for #GE2019 We want ALL candidates to pledge to #Scrap6Months fo…
5th December, 2019RT @GemmaWent: Relying on one source for your leads is a fast track to failure. Diversify lead generation and protect your business futur…
5th December, 2019
RT @Brilliant_Ads: Online grammar checker Grammarly posted this: https://t.co/Q1FwN8iNNB
Hannah Sookias
Hannah’s experience working with both global and locally-based companies provides SMEs with creative ideas mixed with level-headed business sense.
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