Fresh Perspectives & Ideas
Inject new life into your marketing with fresh ideas based on experience of what works...
Marketing Insights & Discovery
Understand the effectiveness of your marketing & how to increase the returns from it...
Develop markets, increase leads and grow sales
Understand how to gain the returns you need from your marketing. Benefit from our experience, training and services to achieve them.
Insights, tips and advice to inspire and guide your marketing.
Customer case studies sharing real-life examples of practical and engaging marketing that’s developed markets, increased leads and grown sales.
How it all began...
My interest in new product introduction and an enthusiasm to help businesses survive and thrive began as I started my career with Rover Cars in the automotive industry. Seeing first-hand the correlation between design, product development and the way products were brought to market gave me an early appreciation of understanding of what a market wants. It also hightlighted the need to make new offerings attractive without overselling what can realistically be delivered in terms of features, benefits and quality.
Three years working for a construction chemical company in Singapore immersed me in a whole new world! It was an exciting time where I experienced old and new as well as many different cultures living harmoniously together.
It really demonstrated to me the need to understand marketing from a buyer’s perspective. Each day was a lesson in understanding why customers behave the way they do – especially when developing markets home or abroad!
On returning to the UK I worked on product introduction teams for companies in the automotive and supply chain software industries as well as volunteering as the local branch PR officer for the MND Association. Find out more about the companies I've worked for on LinkedIn.
In 2005 I decided to form Sookias Media (initially known as The Write Solution) to share my experience working with both global and locally-based companies with SMEs.
Over ten years later and I've had the pleasure of working with a wide range of companies in many different industries, helping them to understand their markets, develop marketing strategies and plans and running campaigns.
Often, it's about developing the marketing that's already being undertaken to make it more targeted and effective. Through consultation and advice, mentoring and training I aim to give creative ideas combined with level-headed business sense so you can ultimately increase the returns from your marketing.
If you'd like to have a confidential, no-obligation chat about your marketing, feel free to give me a call on 01283 808460 or drop me a line at hello@sookiasmedia,com.